Tag Archive for: marketing for law firms

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Law firms can improve various metrics through better marketing

There has been some recent research that shows that law firms can potentially improve their revenue and other financial metrics by investing more into their overall marketing strategy. Recent study found that law firms should invest more…
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Direct Mail Marketing ideas for your Law Firm

Montgomery, AL - Law firms may have a number of different methods of getting their name out to members of the public and other businesses. A proven way to advertise that has been around for a long time is direct mail marketing of various printed…
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What kinds of marketing will always work for law firms and other businesses?

King of Prussia, PA - Lawyers and firms need to be mindful of their marketing efforts if they are serious about bringing in new clients regularly. There are certain proven methods that can be helpful, but some may also find success with prequalified…
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What is lead generation and why is it important in the legal profession?

King of Prussia, PA - A law firm cannot survive without getting clients on a regular basis and having access to the revenue that they provide. There are a number of ways to accomplish these goals, but it tends to be best for a firm to dedicate…
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Why is tracking marketing costs important for law firms?

King of Prussia, PA - All law firms want to get new clients and be visible to those who are looking for their services. However, marketing is an entirely separate field from the law, and many attorneys and firms often do not have the time and…
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Three ways that qualified lead generation keeps law firms ahead of the competition

King of Prussia, PA - A law firm depends on people learning about their services and contacting them for help. This is not always easy in most major cities, as there are large numbers of lawyers and firms offering similar services. Smaller firms…
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Law firms should consider investing in lead generation that provides results

King of Prussia, PA - Law firms always need to be mindful of bringing in new clients and the process of generating new business to maintain revenue. However, this is often not easy when there are many firms in the same market looking for clients…
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Three forms of marketing for law firms who need new clients

King of Prussia, PA - Marketing should always show some kind of return on the time and money invested in acquiring new customers. However, it can also be difficult to stand out in a field like the legal profession through standard marketing…
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Some facts to know about competition and changes in the legal profession

King of Prussia, PA - Law firms need to adapt by embracing new forms of technology and marketing. Many clients will find the firm for the first time in the digital space or through an online search, while other methods or advertising like printed…
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Three ways law firms can give clients a more personal experience

King of Prussia, PA - An integral part of marketing for law firms and other businesses is making customers feel that they have a personalized experience. This means that potential clients and those who are already using the firm’s services…
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How law firms can evaluate and improve their marketing efforts through lead generation

King of Prussia, PA - According to marketing experts, all businesses and firms need a focused marketing approach to bringing in new clients and generating revenue. Simply trying to establish a brand and name recognition by throwing money at…
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How does a prequalified lead help a law firm?

King of Prussia, PA - Getting new clients and generating new business is not always easy. Law firms may have substantial marketing budgets to try to get clients to contact them and ask for representation. However, there are also other methods…
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Why are inbound calls a preferred way of getting new customers?

King of Prussia, PA - Many of the most effective forms of marketing and customer lead generation for law firms focus on getting a business directly in touch with someone who wants their services. There are a few different ways of doing this,…
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Effective ways that law firms anywhere in the country can bring in new clients

King of Prussia, PA - Law firms will attempt to use various forms of advertising to keep their name visible and generate new business. The results can vary based on things like the competitiveness of the city and local market, as well as the…
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How is customer data obtained for qualified leads?

King of Prussia, PA - When a firm needs to get in touch with the right kind of people to bring in new business, this is not always easy. Advertising can have mixed results, and getting directly in touch with a qualified lead is helpful because…
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Are qualified leads a good value for law firms?

King of Prussia, PA - Law firms have the difficult task of trying to constantly bring in new clients amidst a competitive marketplace. Not all people who see legal advertising will need a lawyer at any given time, and firms may experience difficulty…